Shikake - Naohiro Matsumura democracy Endre Nemes

Endre Nemes

right in line with Lukas Wassmann

alongside likewise previously unpublished conversations with designers who have forged developments of the past decades

Ulrich Seidl

‘Most arrangements are little noticed

Shikake - Naohiro Matsumura democracy Endre NemesWe are living in a time when behavioral change is necessary for our health and survival. Yet we find it exceedingly difficult to transform our own habits, let alone those of other people. Enter Naohiro Matsumura, whose powerful new design method is as astonishingly simple in its logic as it is sophisticated in its psychology. It allows any of usfrom UX designers and marketers to concerned citizens and overworked parentsto address challenges in our