Noki philosophy if not the keenest

if not the keenest

This key period between 20th- and 21st-century fashion is evoked through interviews with Margiela’s closest collaborators

but mostly

Global Ultra Luxury Faction (G

produced in collaboration with model Sibylla Phipps

Noki philosophy if not the keenestAxel Hoedts new book Noki is the result of a 10 year long photographic collaboration with JJ Hudson aka Noki, an exploration of masks as representations of otherness, refusal, belonging and isolation. Noki a subversive artist, famously anonymous, recognisable only for the masks he is wearing. He disrupts the very nature of branding with his textile collages and one off fashion pieces. In particular that of mega sportswear labels, and high profile